In&out is the name of a new Swiss company standing out in the beauty sector and also the name of another Grottini Retail Environments’ project.
Grottini succeeded in creating a captivating "shop in shop" retail solution wholly dedicated to the direct experience of products.
In this special space consumers have the chance to choose the most suitable products according to their specific demands; they are able to directly test the products thanks to the interactive monitor displaying the complete In&Out range and thanks to the assistance provided by the specialized staff. The “shop in shop” is so conceived to be not only a solution bringing added value to the product but also to be a real tool of sale
and of interaction with the consumer. Particular care has been devoted to the creation of an environment able to be in tune with the elegant and sophisticated mood of the brand, delivering a more and more involving shopping experience.